En 1937, la Ville de Paris organise l’Exposition internationale des « Arts et Techniques appliqués à la Vie moderne ». A cette occasion, plusieurs pavillons sont construits afin d’accueillir les visiteurs et de promouvoir le savoir-faire français. Si la majorité de ces bâtiments sont éphémères, d’autres sont destinés à être permanents. C’est le cas notamment du monumental… Read more »
So youngly Guccio Gucci developed competences within the fashion field and came nearer the luxury world working into palaces. In 1921 Gucci’s brand was founded and a first shop opened in Florence offered saddlery products, luggage and riding accessories. This first shop was followed by many others and the brand branched out quickly.
In 1937 the City of Paris organised the World Exhibition of “Arts et Techniques appliqués à la vie moderne » (« Exhibition of Arts and Techniques applied on modern life »). For this occasion, several detached houses were built both to welcome visitors and promote the French savoir-faire. Even though the majority of these houses were ephemeral others were aimed to be permanents. That’s especially the case of the Tokyo… Read more »