In 1899 Paris city has organised a World’s fair, a true showcase of the French expertise. It represented an opportunity for Gustave Eiffel to imagine and devise the famous tower which became a symbol for the capital. At the end of the 19th century the Eiffel Tower is an architectural and technological achievement and the… Read more »
In 1937 the City of Paris organised the World Exhibition of “Arts et Techniques appliqués à la vie moderne» («Exhibition of Arts and Techniques applied on modern life»). For this occasion, several detached houses were built both to welcome visitors and promote the French savoir-faire. Even though the majority of these houses were ephemeral others were aimed to be permanents. That’s especially the case of the Tokyo… Read more »
Founded at the dawn of the 20th century Prada’s brand represents the Italian elegancy and fashion appeal. At the outset the brothers Prada opened a leather shop in Milan with the aim to propose saddlery products then a downtown until 1970 was necessary for Prada to become a reference in the fashion world. After all… Read more »